Intelligent Change

Our Belief: You can achieve more with less. We create products that are the simplest, most effective tools to help you realize your potential. Whether that is using The Five Minute Journal to bring gratitude into your life or the Productivity Planner to help you build the business you’ve always...

Our Belief: You can achieve more with less. We create products that are the simplest, most effective tools to help you realize your potential. Whether that is using The Five Minute Journal to bring gratitude into your life or the Productivity Planner to help you build the business you’ve always dreamed of. Our products will help you seamlessly create positive habits without investing years in experimenting and research to achieve the same results. We are committed to a better future. Our products use Shiro Echo carbon neutral, 100% recycled, biodegradable, and FSC™ certified paper. Our journals are bound in 100% cloth based natural fabrics like cotton or linen that don’t contain synthetic materials such as polyester and plastic.


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  • The Stoic JournalThe Stoic Journal
    AVENUE ATHLETICA

    The Stoic Journal

    The Stoic Journal is a 60-day practice in building mental clarity, resilience, and control – part book, part journal. It combines ancient Stoic wisdom from Marcus Aurelius, Seneca, and Epictetus with modern reflection to help you think clearly and live by your values. In...
    £32.00
    £32.00
  • The Five Minute Journal for MothersThe Five Minute Journal for Mothers
    AVENUE ATHLETICA

    The Five Minute Journal for Mothers

    A science-backed gratitude journal, thoughtfully adapted for motherhood. This edition creates space to begin the day with intention, release what feels heavy, and stay connected to what matters. With guided prompts and weekly challenges that alternate between family connection and personal reset, it supports...
    £33.00
    £33.00
  • Get Closer Conversation Game: Shadow SelfGet Closer Conversation Game: Shadow Self
    AVENUE ATHLETICA

    Get Closer Conversation Game: Shadow Self

    Some of the most important parts of you never get airtime. Shadow Self Edition brings those parts into the light, gently. With 100 shadow work questions, it helps you explore your inner world without pressure, confrontation, or emotional overload. Play with people you feel...
    £30.00
    £30.00
  • Mindful Affirmations X Sanctum for Mind-Body-Soul ReconnectionMindful Affirmations X Sanctum for Mind-Body-Soul Reconnection
    AVENUE ATHLETICA

    Mindful Affirmations X Sanctum for Mind-Body-Soul Reconnection

    A special collaboration edition of Mindful Affirmations, inspired by Sanctum’s transformative movement experience for mind-body-soul reconnection. Each card combines an affirmation with a prompt designed to reconnect you to your body, emotions, and energy, helping you release tension, build inner strength, and return to...
    £35.00
    £35.00
  • Reminders Collection SetReminders Collection Set
    AVENUE ATHLETICA

    Reminders Collection Set

    The complete Reminders Collection with all four editions—Gratitude, Manifestation, Motivational, and Stoic—in one bundle designed to inspire reflection and balance. Each deck includes 52 double-sided cards with a quote on one side and a journaling prompt on the other, helping you go deeper. Keep...
    £115.20
    £115.20
  • The Five Minute Journal - Mocha RaspberryThe Five Minute Journal - Mocha Raspberry
    AVENUE ATHLETICA

    The Five Minute Journal - Mocha Raspberry

    Transform your life with the Five Minute Journal. Even on the busiest days, spend only five minutes practicing gratitude to boost positivity, reduce anxiety, and improve well-being. It's the simplest, science-backed way to a happier you.
    £33.00
    £33.00
  • Manifestation Reminders Quote CardsManifestation Reminders Quote Cards
    AVENUE ATHLETICA

    Manifestation Reminders Quote Cards

    Manifestation Reminders quote cards help you align your actions with your vision and give you the confidence to believe in what’s possible. The double-sided cards offer guidance for setting intentions, visualizing success, and taking meaningful steps.
    £32.00
    £32.00
  • Motivational Reminders Quote CardsMotivational Reminders Quote Cards
    AVENUE ATHLETICA

    Motivational Reminders Quote Cards

    Sometimes, all you need is a reminder to keep going. This collection of carefully curated quotes is designed to help you stay focused, build resilience, and boost your confidence when challenges arise. Each double-sided card features an empowering quote on one side and a...
    £32.00
    £32.00
  • Productivity Planner - LinenProductivity Planner - Linen
    AVENUE ATHLETICA

    Productivity Planner - Linen

    Beat procrastination and get more done in less time with The Productivity Planner. It's your personal coach guiding you to manage time effectively, achieve goals efficiently, and reflect on your growth. Ignite your productivity with The Productivity Planner. Lasts 3 months.
    £38.00
    £38.00
  • Calm X the Five Minute JournalCalm X the Five Minute Journal
    AVENUE ATHLETICA

    Calm X the Five Minute Journal

    Wake up happier. Fall asleep calmer. The Five Minute Journal x Calm guides you through a simple morning practice that boosts your mood and energy all day. Then, it gently eases you into an evening routine that soothes your mind, settles your body, and...
    £33.00
    £33.00