Avenue Athletica is home to independent labels that deliver sustainable and ethical products, whilst not compromising on quality, design or function.

Our intent at Avenue Athletica is to source, design and create sustainable products that offer conscious choices. This includes our brand ideology, based on consumer demand rather than bulk orders and in turn minimising waste. Each collection will run limited numbers with more frequent drops to adapt to order and customer demand.

As an independent business we take pride in our relationship with our customers and always appreciate feedback to uphold our ethos in offering reputable products whilst being a sustainable brand.  

We also strive to build partnerships with like minded businesses or suppliers with a similar vision and focus, and an emphasis on innovation and quality. Materials are sourced carefully whilst uncompromising on design and quality and labels featured on this online marketplace will be certified. 

All products will be sent to you in environmentally conscious packaging, that is biodegradable and therefore reduces waste and landfill.

Finally, we choose to continue to educate ourselves on conscious choices and sustainability and will share ongoing resources and information on our AA News page.